Hugh Charles Clothing is a young Gippsland farming family’s response to the crippling drought. 

After 3 years of record dry conditions, then bushfires, it was time to diversify  or give up, and we weren’t giving up!

Our mission is to provide quality clothing, made from natural fibres, that last for many years. The type of clothing that is something you reaxch for everyday and miss when it's in the wash! We have a commitment to not use polyester in our products where possible. We want to reduce plastic pollution and to support Australia’s terrific wool, cotton and leather industries.

The brand Hugh Charles is a combination of our fathers middle names. Both men represent what our clothing label is all about, tough, dependable, and genuine!

When you purchase our products, the money is going into a small community in East Gippsland, not a multinational conglomerate. 

Please follow our journey on Facebook and Instagram where you’ll see regular product updates and catch some fun content.

It still thrills us to see our gear on you guys - please tag us on socials! #hughcharles